HomeFood & Beverages FranchiseHow Do You Start a BB.q Chicken Franchise? Cost & Analysis

How Do You Start a BB.q Chicken Franchise? Cost & Analysis

Are you considering to open you own authentic Korean fried chicken restaurant in the city? Perhaps, you may have visited BB.q chicken restaurant and loved their food, which intrigued you to partner with them?

But, do you know about the company and how much would you require to become their partner? Well, this all will be answered in the article. Along with this, we’ll also share some impressive insights on the company.

So, Get ready to learn in depth about the America’s leading Korean restaurant chain.

Bb.q chicken franchise opportunity
  • Brand: Bb.q Chicken
  • Founded: 1995 in Korea
  • Key People: Yoon Hong-guen
  • Industry: Food & Beverages
  • No. of outlet: 3500+
  • Area served: Worldwide
  • Franchise Fee: $35,000
  • Royalty Fee: 5%
  • Ad Royalty Fee: 2%
  • Model: Franchise
  • Initial Investment: $255,000 to $493,000

About the BB.q Chicken Franchise


Best of the Best Quality chicken, popularly known as Bb.q chicken was established in 1995, by the Yoon Hong-guen in South Korea. They launched their first Korean restaurant in the city in 2014 and with solo mission to provide highest quality and most authentic Korean fried chicken in the city was their hallmark. and guess what? Even, today they embrace the same.

There is no doubt that in the last few years, we have witnessed rapid surge in the Korean culture and people in states love smacking Korean styled food.

At present, BB.q chicken restaurant boasts more than 3,500 locations across the globe(majority of the outlets are located in Korea), with nearly 150 outlets located in the United States spread across 31 states.

The restaurant chain were also recently recognized as one of the “fastest growing food chains in the U.S.” by the Restaurant Business Magazine.

According to the Nation’s Restaurant News, Taste of Home Magazine ranked BB.q chicken chain, ahead of Wingstop, Chick-Fil-A, KFC, and Popeyes in the Best Fast Food Fried Chicken category.

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Key facts on the BBQ Chicken

Sr No.TypePrivate
1Trade NameBB.Q chicken
2IndustryFood and Restaurants
4FoundersYoon Hong-guen – Chairman
Joseph Kim, CEO
5HeadquartersFort Lee, New Jersey, U.S.
6Number of locationsOver 3500 locations worldwide
7Area servedAcross 57 countries
8Franchise modelFranchise
9Menu offeringChicken, sides, beers, food, and more
10Revenue or SalesNA

How much does it cost to buy a Bb.q Chicken franchise?

To establish a partnership with BB.q, the chain offers three different types of restaurant model; all requiring certain carpet area and setup.

  • Express (1,000 – 1,500 sq. feet)
  • Cafe (1,500-5,000 sq. feet)
  • Chicken & Beer (2,500- 5,000 sq. feet)

As an approved Bb.q franchise owner, you’ll be required to pay a franchise fee of $35,000 per restaurant. Additionally, if you are interested in opening multiunit deal, you’ll need to launch at least 3 locations in the two years.

Beside the franchise fee of $35,000, the interested candidates/partners are expected to have a minimum net worth of $700,000 and liquidity of $250,000.

Therefore, an entrepreneur looking for Bb.q Chicken franchise cost and are ready take up their Express model will need to make an initial investment of $255,000 to $493,000, while its Cafe model or the Chicken & Beer model will range between $375,000 and $788,000.

How much royalty fee does the Bb.q Chicken franchise charges?

Like other food franchises, BB.q levy a recurring royalty fee of 5% and brand development fee of 2%, which is calculated on the monthly gross sales.

Type of FeeCost and other details
Franchise fee$35,000
Royalty fee5% on Gross sales
Brand development fee2% on Gross sales
Store sizes1000-1500 sq feet – Express
1500 – 5000 sq feet – Cafe
2500 – 5000 sq feet – Chicken & Beer
Minimum net worth$700,000
Total Initial Investment$255,000 – $493,000 for Express model
$375,000 – $788,000 for Cafe or Chicken and Beer models

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What support can you expect from the BB.q Chicken franchisors?

As known for providing highest quality chicken and its foods, BB.q has established a Chicken university in South Korea in 1999. Therefore, as a franchisee, you’ll have access to some truly fine skills in the Chicken industry and its business model.

Second, the franchise’s team will guide you throughout the process to establish a retail store and operate its hassle-freely. And with more than 3500 locations worldwide, you can certainly scale up your location in no time.

As a franchise unit holder, you’ll be provided with a 4-5 days training at their company’s headquarters and special two weeks training at your restaurant.

The team will also help you find the best restaurant model that may fit in your budget and location.

What’s the BB.q Chicken franchise growth prospects?


The chain is irrefutably an experienced player in the segment and with more than three decades of experience, healthy growth rate in terms of store count and revenue, and bagging several awards for their service and foods, Bb.q Chicken chain is poised to grow in upcoming years.

Though the franchise is predominantly located in South Korea, but their recent expansion plans in the United States is amazing.

According to the Chairman, Yoon Hong-guen, the brand wants to grow continuously and reach to a milestone store count of 50,000. That’s the 7x of their current store count.

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Are the current Bb.q Chicken franchise owner satisfied?

There isn’t any perfect answer, however, if you do some analysis, you’ll find that with 150+ outlets in the United States, over 40% of the current franchisees holds or own more than one location.

The brand embraces its franchise model and 99% of their franchise-owned stores. Now, that’s seems quite promising.

With their plans to expand in the country, they have also strategically broadening their outlets in the Canada and other international locations. Additionally, in recent years, bb.q experienced an unprecedented unit growth rate of 43.18% in year 2022.

How to Apply for BB.q Chicken franchise?

The application procedure to become an approved franchise of BB.q Chicken restaurant is quite simple. and for that, one should directly navigate to its official website and fill in ther personal information available on their contact us page.

Before proceeding, you need to make sure to check your financial eligibility. Though, the prior experience isn’t mandatory, but if you had any, it could be truly worthwhile.

Official WebsiteApplication form
Business Development TeamRichard Kwon

Wrapping Up

Overall, The Korean food concept, cuisines, and culture is growing and have widespread presence across the globe. While BB.q is poised to grow and meet the demand expectation for its existing owner, but there are few chain like Teriyaki Madness, Chick-Fil-A, and more which can give tough competition to them.

Additionally, the chain may have three model but their operational absence in the drive-thru concept may dishearten the potential franchisees, looking to mainly obtain a drive-thru model.

Considering their expertise, future growth planning, and systematic franchise hiring, the average initial investment between $400,000 and $500,000, along with a franchise fee of just $35,000, looks simply promising to us.

However, before buying a BB.q location, perform you own analysis and consult your finance expert.


How many bb q chicken franchise restaurant currently exists?

According to the latest data, there are nearly 3500 BB.q chicken restaurants across the globe. In U.S., they are present with more than 150 outlets and are planning to spread out in over 31 states in first half of 2024.

Which BB.q restaurant model is quite popular?

The Express model is quite popular and given its initial investment cost, one may expect a quick payback of their initial investment.

FranchiseGoal Admin
FranchiseGoal Adminhttps://franchisegoal.com
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